LG has introduced a new initiative to help explain to consumers the differences and benefits of HD technology compared to standard definition products.According to ERT, the new zones now feature in 60 Tesco stores across the UK, and are bolstered with an online educational campaign.
“As well as developments in picture clarity, colour and definition, LG strives to manufacture products that are as eco-friendly as possible,” said George Mead, LG UK’s marketing manager for digital displays. “The inclusion of award winning ambient light sensors into most of our 2009 range of TVs, called Intelligent Sensor, automatically adjusts to light conditions, and optimises the picture quality while saving up to 62 per cent of power consumption. Sixty per cent of Brits still do not own an HD TV. This provides a gap in the TV market and a massive opportunity for retailers to convert to sales,"
Advertisement
Related Stories
- Eugene Polley, inventor of the remote control, dies at 96 May 22nd 2012 at 10:10PM
- Is RAM the next smartphone spec boost? May 6th 2012 at 11:39PM
- Tesco to launch Market Place to rival Amazon Apr 18th 2012 at 10:37PM
- Tesco sees UK profits fall Apr 18th 2012 at 10:51AM
- LG to mass produce flexible electronic paper Mar 29th 2012 at 11:05PM
- Tesco boss Richard Brasher resigns Mar 15th 2012 at 11:49AM
- Tesco blames £50 iPad on IT error Mar 14th 2012 at 8:04PM
- LG to launch first Nvidia Tegra 3 monster Feb 24th 2012 at 5:36AM
- UK Burglary Statistics infographic unveiled Feb 16th 2012 at 2:14AM
- Tescos '£2.50' unlimited broadband Feb 14th 2012 at 6:17AM
