LG has introduced a new initiative to help explain to consumers the differences and benefits of HD technology compared to standard definition products.According to ERT, the new zones now feature in 60 Tesco stores across the UK, and are bolstered with an online educational campaign.
“As well as developments in picture clarity, colour and definition, LG strives to manufacture products that are as eco-friendly as possible,” said George Mead, LG UK’s marketing manager for digital displays. “The inclusion of award winning ambient light sensors into most of our 2009 range of TVs, called Intelligent Sensor, automatically adjusts to light conditions, and optimises the picture quality while saving up to 62 per cent of power consumption. Sixty per cent of Brits still do not own an HD TV. This provides a gap in the TV market and a massive opportunity for retailers to convert to sales,"
Advertisement
Related Stories
- Tescos '£2.50' unlimited broadband Feb 14th 2012 at 6:17AM
- CES 2012: OLED televisions coming, this time it's for real Jan 13th 2012 at 5:41AM
- Tesco shares plummet after poor sales Jan 12th 2012 at 2:52PM
- CES 2012: LG and Samsung adopt Google TV with new smart TV sets Jan 9th 2012 at 6:13AM
- Tesco warns of consumer spending slowdown Dec 9th 2011 at 5:02AM
- LG joins the ultrabook party with the Xnote Z330 Dec 6th 2011 at 5:16AM
- Apple to launch 3 HDTVs, claims analyst Aug 1st 2011 at 12:06PM
- Tesco set to introduce free in-store WiFi Jul 26th 2011 at 1:43AM
- LG Optimus 3D finally arrives at Carphone Warehouse Jul 5th 2011 at 8:36AM
- Tesco sales jump 8.1% Apr 19th 2011 at 1:02PM
Follow Follow this article if you would like to receive notifications of updates.
Add a new comment
You need to be logged in to post comments. If you do not have an account then please register.
Comments
0 comments
There are no comments yet, be the first to add one!