Apple's 3G iPhone may provide a major boost to sales of Mac computers, analysts a predicting, following a similar effect the original model and its iPod brethren had.Citing internal research, Needham & Co analyst Charles Wolf said in his investment note to customers: "Our past surveys indicated that a Windows user owning an iPod was more than twice as likely to purchase a Mac as a Windows user who did not own an iPod. If anything, the iPhone halo effect should be far more powerful than the iPod halo effect."
Speaking about the new pricing structure for the device, he said: "Apple is going for volume with the iPhone. We estimate that demand for the iPhone should increase over four-fold in the wake of the 50 per cent reduction in its price."
He did have a warning saying that although Apple has so far proved resilient to the economic environment, pressure from the macro-economy could begin to bite soon. "The major risk in the Apple story is macro-economic in nature. A slowdown in consumer spending could dampen Mac sales, the major driver of Apple's growth."
Source: Macworld
Advertisement
Related Stories
- The Apple iPhone 5 rumour mill May 25th 2012 at 2:50PM
- Developer fined £50,000 over fake Angry Birds app May 25th 2012 at 12:28PM
- Yahoo unveils innovative search software for Apple May 24th 2012 at 2:27PM
- Apple tells Siri complainers to get a different phone May 18th 2012 at 12:13PM
- iPhone 5 'bigger screen' rumours gather pace May 17th 2012 at 2:13PM
- Mac OS X Lion 10.7.4 released May 9th 2012 at 10:28PM
- iOS update fixes bugs and security flaws May 8th 2012 at 5:45AM
