Independent PC retailers have little to fear from supermarkets, the head of a trade body has said.
ITACS chairman Matthew Woolley wrote in a blog for PCR that the skill of dedicated computer retailers is what sets them apart, meaning that they “should not fear the supermarkets too much”.
“Comparing us to a butcher or baker doesn’t really work because a leg of lamb doesn’t need a repair and a loaf of bread doesn’t need a reinstall. Our customers require upgrades, repairs, and technical assistance on a regular basis. This requires skilled staff who are expensive to train and difficult to retain,” he wrote.
To read Matthew Woolley’s blog in full, click here.
Advertisement
Related Stories
- Daily deals websites get the Apprentice treatment May 23rd 2012 at 9:58PM
- iPad boosts April online sales to strongest in 18 months May 22nd 2012 at 10:53AM
- Dixons reports growth in UK sales in latest statement May 10th 2012 at 9:14PM
- TP-Link partners with Asda May 9th 2012 at 2:46PM
- Are you selling the Connected Home? May 2nd 2012 at 12:53PM
- Clare Rayner: Climb the 10 Steps to Retail Success May 2nd 2012 at 11:43AM
- Tesco sees UK profits fall Apr 18th 2012 at 10:51AM
- Serif agrees Asda deal Apr 17th 2012 at 2:27PM
- NCsoft gives headstart to gamers who pre-purchase Guild Wars 2 Apr 12th 2012 at 9:34AM
