HP is set to merge its Voodoo and consumer lines, just weeks after it launches the Envy 133 and Omen PCs.The firm has stressed that the move is in no way a scaling down of the product lines, rather its intention with the change in strategy is to make the brand more easily available around the world, alongside its other consumer brands, which include Compaq and Pavilion.
It does however bring the brand into direct conflict with HP's other gaming brand, Blackbird although for the time being HP has said that it has no plans to change strategy and that it is 'likely' that both brands will live on together.
Advertisement
Related Stories
- HP fires Mike Lynch May 25th 2012 at 12:21PM
- Westcoast to hold HP Generation8 events May 23rd 2012 at 10:15AM
- Vendor job cuts rumoured to be on the way May 21st 2012 at 1:21PM
- HP updates ultrabook range May 9th 2012 at 10:43PM
- HP merges PC and printer units Mar 21st 2012 at 7:23PM
- HP Institute to tackle IT skills gap Feb 24th 2012 at 6:51AM
- HP's Meg Whitman lauded by resellers Feb 16th 2012 at 10:50AM
- HP launches first all-in-one space saving workstation Feb 15th 2012 at 4:32AM
- HP expands partner programme Feb 14th 2012 at 9:43AM
- HP Folio 13-1000 ultrabook a DSG exclusive Feb 8th 2012 at 6:06AM
























