Fujitsu Siemens has confirmed that it will be forced to raise its prices from tomorrow after it said that it could no longer sustain costs inflicted by rising material costs and the falling pound.The firm was among the few vendors that publicly stated they would not be upping their prices at a time when HP and Acer had confirmed they would be, as reported by PC Retail.
As a result, the vendor's entire portfolio of products will see price rises, although FSC is still to announced the details of the price rises and the impact they will have on distributors, resellers and retailers.
Speaking to CRN, FSC's Ian Newell moved to reassure its partners that the rises would be implemented in such a way that it would allow it to "keep its competitive edge".
He did point out that there was a positive side to the move: "This is a fantastic opportunity for resellers. The industry has been crying about ASP erosion for years and this increase in prices is a fantastic opportunity for them to increase their top line and margins too."
However, when questioned if customers were likely to accept price rises in the current climate, especially as disposable incomes drop, he replied "they will have to.
Advertisement
Related Stories
- HP fires Mike Lynch May 25th 2012 at 12:21PM
- Westcoast to hold HP Generation8 events May 23rd 2012 at 10:15AM
- Vendor job cuts rumoured to be on the way May 21st 2012 at 1:21PM
- Acer unveils new G6 displays May 10th 2012 at 2:38PM
- HP updates ultrabook range May 9th 2012 at 10:43PM
- Acer launches AMD Fusion-based Aspire One 725 May 9th 2012 at 12:20AM
- Acer Iconia A510 tablet is Olympic-themed Apr 18th 2012 at 1:58AM
- HP merges PC and printer units Mar 21st 2012 at 7:23PM
- HP Institute to tackle IT skills gap Feb 24th 2012 at 6:51AM
- HP's Meg Whitman lauded by resellers Feb 16th 2012 at 10:50AM
