Social networking giant Facebook is looking to further dominate the web 2.0 market with its new service, Facebook Lite.
As the name implies, Facebook Lite is a streamlined edition of the website, designed for mobiles and devices using limited internet connections.
The Facebook company is particularly looking to use Facebook Lite to expand its user base in emerging nations, where broadband connection speeds remain slow.
Currently the service is being trialled in India, a nation with a population of 1.2 billion, a significantly faster birth-rate than China, and – much to the disdain of environmental groups – an emerging middle class that has adopted the west’s consumer habits and desires.
If Facebook becomes a recognisable brand across Asia’s most populous areas, it could significantly increase the website’s 250 million active users.
There are plans to extend the trial service to Russia and China.
"Facebook Lite is a fast-loading, simplified version of Facebook that enables people to make comments, accept friend requests, write on people's walls, and look at photos and status updates," said Facebook in a statement.
"We are currently testing Facebook Lite in countries where we are seeing lots of new users coming to Facebook for the first time and are looking to start off with a more simple experience."
Advertisement
Related Stories
- Father shoots daughter's laptop following Facebook tantrum Feb 13th 2012 at 6:49AM
- Facebook to IPO Jan 29th 2012 at 9:15PM
- Young Brits have 200 Facebook friends but no one to turn to Jan 24th 2012 at 2:02AM
- Russian gang expose shuts down Facebook virus Koobface Jan 19th 2012 at 4:38AM
- Facebook blamed for a third of UK divorces Jan 4th 2012 at 10:21AM
- British student admits to hacking Facebook servers Dec 14th 2011 at 10:45PM
- Facebook set to go public Nov 29th 2011 at 6:29AM
- Facebook tracks down porn spammers Nov 17th 2011 at 7:25AM
- Facebook launches much delayed iPad app Oct 11th 2011 at 1:46AM
- Facebook to give keynote at London Social Gaming Summit Oct 6th 2011 at 12:33PM
Follow Follow this article if you would like to receive notifications of updates.
Add a new comment
You need to be logged in to post comments. If you do not have an account then please register.
Comments
0 comments
There are no comments yet, be the first to add one!