Apple controls around two-thirds of the retail sales for laptops over $1,000 in the US, according to new figures from market research firm NPD.According to the figures, 66 per cent of all new laptop purchases in the country over $1,000 were MacBooks, with NPD putting much of the firm's success down to Apple's success in building a retail brand renown for high-levels of staff knowledge and store design.
It also warned that price erosion within the laptop market thanks to the move towards sub-notebooks such as the Eee PC was causing people to shun more expensive laptop models; suggesting Apple's brand may be helping to keep sales strong.
Vista also appears to be causing problems for laptop sales, with NPD noting as it one of the top three reasons why people are either looking to avoid upgrading or switching to rival operating systems.
Source: The Inquirer
Advertisement
Related Stories
- Apple tries to ban the Samsung Galaxy Nexus Feb 13th 2012 at 5:26AM
- iPad 3 coming in March, report Feb 10th 2012 at 7:48AM
- Apple sued for use of the word iPad Feb 8th 2012 at 11:14AM
- Consumer caution returns as the Christmas holiday ends Feb 7th 2012 at 1:55PM
- Apple ordered to cease iPhone and iPad sales in Germany Feb 3rd 2012 at 3:05PM
- Apple OS X updates released Feb 2nd 2012 at 5:44AM
- Apple event changes name to Appule Feb 1st 2012 at 11:14AM
- Apple hires former CEO of Dixons Feb 1st 2012 at 10:31AM
- Apple now world's biggest 'PC' maker? Feb 1st 2012 at 8:11AM
- Deported from US for 'destroy America' tweet Jan 31st 2012 at 6:36AM
Follow Follow this article if you would like to receive notifications of updates.
Add a new comment
You need to be logged in to post comments. If you do not have an account then please register.
Comments
0 comments
There are no comments yet, be the first to add one!