PCR Tech and IT retail, distribution and vendor news
Excalibur, the boxed PC game publisher responsible for bringing cult hits such as Farming Simulator and Euro Truck Simulator 2 to the UK, has revealed a brand new budget title and new-look logo.
Farming World is due for release on May 2nd priced at £9.99. Players can access over 30 different types of seeds to plant, more than 40 different building types and 12 different animals from chickens and cows to turkeys and ostriches.
Users can purchase and rent land in the game, develop road networks for their vehicles, access detailed weather reports and take on contracts to earn more in-game money.
Excalibur previously published the popular million-selling Farming Simulator series, which was later picked up by Focus Home Interactive and distributed by Koch Media.
In response to this, Excalibur launched its own Farming Manager game (£24.99) last October, and the news of budget title Farming World is a statement of intent that shows the publisher is remaining competitive.
Excalibur is part of Contact Sales, which distributes games direct from its Banbury warehouse.
Excalibur has also rebranded (see logo below).
"The new logo offers a strong, redefined look that has been designed to reflect the expanding values of excellence and forward thinking that the company stands for today whilst still echoing the company’s heritage," the company said in a statement.
"We have now brought our other logos (like the old Extra Play one for example) under the Excalibur banner to bring unity and clarity to our branding. The new logo clearly states our core publishing areas: simulator, strategy and Extra Play, our budget publishing brand."
Check out the upcoming March issue of PCR for a special behind-the-scenes look at the publisher
